Social accounts that don’t meet Tubular’s thresholds to be indexed as a Creator in Tubular are considered “unaffiliated.” Tubular still measures videos from unaffiliated accounts that meet our video measurement threshold and we provide limited data for these accounts in a profile view page that can be accessed only by clicking on an unaffiliated profile link in Video Intelligence. Unaffiliated accounts are not searchable within Creator Intelligence nor via the universal search bar in Tubular Labs.
Clicking on a Creator or unaffiliated account in Tubular pulls up their Profile page, where for both account types you will find the following modules:
Summary Tab:
The Summary Tab contains available account-level metadata (e.g., video themes or account description), along with top-level performance metrics like monthly views, cumulative followers, and a general platform overview. If available, you can also see the top creators & videos that the audience of this account watches.
Performance Tab:
The Performance Tab provides daily, weekly, or monthly performance metrics for any given time period. Available metrics are views, uploads, engagements (e.g., likes & comments), and followers or subscribers.
Video Gallery:
The Video Gallery lists all available videos uploaded by this account. In the Video Gallery, a user can filter and sort these videos by different metrics.
The Audience tab will appear only for Creator Profiles (not for unaffiliated accounts) with sufficient related data— surfacing Audience Also Watches for the account.
Creator vs Unaffiliated Account FAQ
What is the difference between Creators & Unaffiliated Accounts?
- Creators can be searched via the Creator Intelligence Tab or Universal Search.
- Unaffiliated accounts are not searchable.
How can I tell if I’m looking at an Unaffiliated Account Profile or a Creator Profile?
- The first part of the URL of a profile can help indicate what you’re looking at:
- Creator Profiles: https://tubularlabs.com/creator/
- Unaffiliated Accounts: https://tubularlabs.com/account/
Can I save links to Unaffiliated Account Profiles and return to the same profile at another time?
- You are able to save a profile’s link and return to it at a later time.
- If an unaffiliated account becomes a Creator, the Unaffiliated Account Profile link will redirect to the new Creator Profile. See more information here on thresholds to Creator status.